After a long series of market tests intended to determine the effectiveness of content of the advertising being used on TV and Internet marketing, the company has come up with an advertising plan which will ensure continuous growth of the home delivery business and Pet Ecology’s brand awareness. However, this litter not only warns of possible illness, but may also help indicate how far along the illness may be by the color the litter changes to, thereby providing the pet owner significant additional benefits and an early warning system concerning the cat’s health. Safe Harbor Statements about the Company’s future expectations and all other statements in this press release other than historical facts, are ‘forward-looking statements’ within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as that term is defined in the Private Securities Litigation Reform Act of 1995. The above information contains information relating to the Company that is based on the beliefs of the Company and/or its management as well as assumptions made by and information currently available to the Company or its management. Read More

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